Gorgeous & stunning
"I got this dress for my 18th birthday party, the amount of compliments I received was insane. The dress itself fits so well that it compliments yourself in such a beautiful way."
Model is wearing a size AU 6 / US 2
Ashley Blue Floral Formal Maxi Dress
Regular price
$109.99 AUD
Regular price
Sale price
$109.99 AUD
Unit price
per
4 x $27.50 payments with
Eligible for free shipping
order in — for same day dispatch
Styled by You
DESCRIPTION
Blue Floral Formal Maxi Dress
How to style:
Make a lasting impression at your next cocktail party or event in our Ashley Blue Floral Formal Maxi Dress. This design showcases a classic sweetheart neckline and a flattering gathered bust detail, brought to life by a blue floral print on a mid-weight stretch material. Complete your sophisticated outfit with white strappy heels and a sleek clutch.
Features:
- Maxi length
- Strapless style
- Sweetheart neckline
- Gather bust detail
- Inner bust gripping
- Mid weight material with slight stretch
- Floral print
- Invisible side zip
- Lined bust, unlined body
- Perfect for prom, cocktail parties, and formal events!
SIZE & FIT
A size AU 8 / US 4 measures 128cm / 50.5" from centre bust to bottom hem
Standard fit
Model wears a size AU 6 / US 2
For more sizing info check out our full
Model Information
Emma
@emma.fogarty
Height: 173cm / 5'8"
Bust: 84cm / 33"
Waist: 61cm / 24"
Hips: 86cm / 34"
Models usual size: AU 6 / US 2
Eva
@evanostdal_
Height: 165cm / 5ft 5"
Bust: 84cm / 33"
Waist: 65cm / 25½"
Hips: 89.5cm / 35"
Models usual size: AU 6 / US 2
Yasmin
@yasminchristian_
Height: 174cm / 5'8½"
Bust: 81cm / 32"
Waist: 60cm / 23½"
Hips: 92cm / 36½"
Models usual size: AU 6 / US 2
FABRICATION
100% Polyester
Cold hand wash only
Do not bleach
Do not soak
Do not rub
Warm iron inside out
Do not dry clean
Delicate material: please be careful not to get pulls
Please refer to fabric swatch for most accurate colour
FAST SHIPPING
Standard Shipping (1 - 6 working days)
- Over $100 - FREE
- Under $100 - $8.99
Express Shipping (1 - 3 working days)
- Over $120 - FREE
- Under $120 - $11.99
Check shipping cut off dates for UK, Europe and The Rest of the World here.
Check your estimated delivery day here.
All orders places before 4:30pm AEST with Australia Post Delivery are shipped same business day.
EASY RETURNS
AU Returns & Exchanges
Easy Returns & Exchanges
- Fast Processing: Returns processed within 1–2 business days (up to 5 during peak periods)
- Store Credit & Exchanges: Within 30 days of delivery ($9.99 return fee applies)
- In-Store Returns: FREE at our Brisbane HQ
- Refunds: Only available for faulty or incorrect items
- Return Conditions: Items must be unworn, unwashed, undamaged, and have all tags attached. Shoes must be in the original box
- Non-Returnable Items: Piercing jewellery, beauty products, face masks, intimates, final outlet sale items, gift cards, and swimwear without the hygiene sticker attached (unless faulty)
Complete the Look
Ashley Blue Floral Formal Maxi Dress
Regular price
$109.99 AUD
Regular price
Sale price
$109.99 AUD
Unit price
per
AU
10
Overall rating: 4.632653 / 5 from 98 reviews.
AI Generated Review Summary
The Ashley Blue Floral Formal Maxi Dress is praised for its high-quality fabric and fit, making it a popular choice for formal events. While the material is appreciated for its silky and smooth texture, opinions on sizing vary, with some customers finding it true to size and others suggesting to order a size down.
Summary topics
- Fabric and Fit Quality (19%): A significant amount of customers expressed satisfaction with the amazing quality of the fabric and fit of the product.
- Material Texture (12%): Customers appreciated the material, describing it as good, silky, smooth, and gorgeous.
- Dress Fit (25%): A significant number of customers loved the fit of the dress, describing it as perfect, amazing, and beautiful.
- Sizing Variability (7%): Customers expressed differing viewpoints regarding the size, with some finding it true to size and others needing to order a size down.
Review topics: ["feel","fit","quality","colour","material","size","fabric","dress","looks","pattern","shape","daughter","shipping","alterations","compliments","body","bust","boob area"].
Review highlights
- "Love the quality, good fit" —
- "Amazing quality, fit perfectly and loved the design!" —
- "Lovely good quality fabric" —
Reviews
Strange fit
"Gorgeous dress and so pretty but fits kind of funny at the bust and it doesn’t cover the boobs properly so sits weird - I’m a smaller cup size and don’t think a full C or above would fit properly."
Lovely
"Fit my daughter beautifully!"
Stunning Dress!
"Beautiful dress! Purchased for a wedding (Size 12) the bust was slightly too large once dress was ironed, meaning it was a little too big for me. Could have gone down a size."
Ashley Orange Floral Formal Maxi Dress
"Absolutely stunning dress, the colours and patterns are so vibrant!!!"
Love it!! Was perfect for
"Love it!! Was perfect for Hawaii"
Love love love!
"The cutest dress ever! High quality fabric, fits perfectly!"
Fits my daughter perfectly
"Fits my daughter perfectly"
Super good
"Awesome dress"
Love the dress! Good quality
"Love the dress! Good quality and fits great."