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Ashley Blue Floral Formal Maxi Dress

Ashley Blue Floral Formal Maxi Dress

Regular price $109.99 AUD
Regular price $109.99 AUD Sale price $77.00 AUD
30% off extended
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Final sale. No returns unless faulty

Size
SIZE GUIDE

4 x $27.50 payments with



RUNS SMALL

TRUE TO SIZE

RUNS LARGE

This item is ineligible for returns due to promotional terms, clearance pricing, or hygiene and safety standards.

DESCRIPTION

Blue Floral Formal Maxi Dress

How to style:
Make a lasting impression at your next cocktail party or event in our Ashley Blue Floral Formal Maxi Dress. This design showcases a classic sweetheart neckline and a flattering gathered bust detail, brought to life by a blue floral print on a mid-weight stretch material. Complete your sophisticated outfit with white strappy heels and a sleek clutch.

Features:

  1. Maxi length
  2. Strapless style
  3. Sweetheart neckline
  4. Gather bust detail
  5. Inner bust gripping
  6. Mid weight material with slight stretch
  7. Floral print
  8. Invisible side zip
  9. Lined bust, unlined body
  • Perfect for prom, cocktail parties, and formal events!

SIZE & FIT

A size AU 8 / US 4 measures 128cm / 50.5" from centre bust to bottom hem
Standard fit
Model wears a size AU 6 / US 2

Model Information

Model Emma

Emma

@emma.fogarty

Height: 173cm / 5'8"

Bust: 84cm / 33"

Waist: 61cm / 24"

Hips: 86cm / 34"

Models usual size: AU 6 / US 2

Eva

Eva

@evanostdal_

Height: 165cm / 5ft 5"

Bust: 84cm / 33"

Waist: 65cm / 25.5"

Hips: 89.5cm / 35"

Models usual size: AU 6 / US 2

Model YasminC

Yasmin

@yasminchristian_

Height: 174cm / 5'8.5"

Bust: 81cm / 32"

Waist: 60cm / 23.5"

Hips: 92cm / 36.5"

Models usual size: AU 6 / US 2

FABRICATION

100% Polyester
Cold hand wash only
Do not bleach
Do not soak
Do not rub
Warm iron inside out
Do not dry clean
Delicate material: please be careful not to get pulls
Please refer to fabric swatch for most accurate colour

 

SHIPPING

Standard Shipping (1 - 6 working days)

  • Over $60 - FREE
  • Under $60 - $7.95

Express Shipping (1 - 3 working days)

  • Over $100 - FREE
  • Under $99.99 - $10.95

Check shipping cut off dates for UK, Europe and The Rest of the World here.

Check your estimated delivery day here.

All orders places before 4:30pm AEST with Australia Post Delivery are shipped same business day.

RETURNS & EXCHANGES

AU Returns & Refunds

Easy Returns & Refunds

  • Fast Processing: Returns processed within 1–2 business days (up to 5 during peak periods)
  • Store Credit or Exchange: FREE return shipping (within 30 days of delivery)
  • Full Refund: $8.99 postage fee deducted (within 14 days of delivery)
  • Return Conditions: Items must be unworn, unwashed, undamaged, and have all tags attached. Shoes must be in the original box
  • Non-Returnable Items: Piercing jewellery, beauty products, face masks, intimates, final outlet sale items, gift cards, and swimwear without the hygiene sticker attached (unless faulty)

View Full AU Returns Policy

SUPPLIER

supplier-photo

Dongguan Ma Yi Clothing Co., Ltd.

This product has been made by the following factory:

Dongguan Ma Yi Clothing Co., Ltd.
Dongguan, Guangdong Province, China

Factory Audited: Yes

Worked with BB for: 6 years

Number of workers: 82

View full details

Get The Look

Ashley Blue Floral Formal Maxi Dress

Regular price $109.99 AUD
Regular price $109.99 AUD Sale price $77.00 AUD
AU 10

Overall rating: 4.62766 / 5 from 94 reviews.

AI Generated Review Summary

The Ashley Blue Floral Formal Maxi Dress is praised for its high-quality fabric and fit, making it a popular choice for formal events. While the material is appreciated for its silky and smooth texture, opinions on sizing vary, with some customers finding it true to size and others suggesting to order a size down.

Summary topics

  • Fabric and Fit Quality: 19%
  • Material Texture: 12%
  • Dress Fit: 25%
  • Sizing Variability: 7%

Review topics: ["size","fit","looks","colour","quality","fabric","material","shipping","shape","feel","pattern","dress","daughter","body","bust","boob area","alterations","compliments"].

Review highlights

  • "Love the quality, good fit"Anna B.
  • "Amazing quality, fit perfectly and loved the design!"Isabelle M.
  • "Lovely good quality fabric"Zoe D.

Reviews

Gorgeous & stunning

"I got this dress for my 18th birthday party, the amount of compliments I received was insane. The dress itself fits so well that it compliments yourself in such a beautiful way."

Annabelle S. (5/5)

Strange fit

"Gorgeous dress and so pretty but fits kind of funny at the bust and it doesn’t cover the boobs properly so sits weird - I’m a smaller cup size and don’t think a full C or above would fit properly."

Taylor O. (3/5)

Lovely

"Fit my daughter beautifully!"

Rebecca S. (5/5)

Stunning Dress!

"Beautiful dress! Purchased for a wedding (Size 12) the bust was slightly too large once dress was ironed, meaning it was a little too big for me. Could have gone down a size."

Wendy M. (4/5)

Ashley Orange Floral Formal Maxi Dress

"Absolutely stunning dress, the colours and patterns are so vibrant!!!"

Aaliyah W. (5/5)

Love it!! Was perfect for

"Love it!! Was perfect for Hawaii"

Lily L. (5/5)

Love love love!

"The cutest dress ever! High quality fabric, fits perfectly!"

Annalise T. (5/5)

Fits my daughter perfectly

"Fits my daughter perfectly"

Candis C. (5/5)

Super good

"Awesome dress"

Sadie S. (5/5)

Love the dress! Good quality

"Love the dress! Good quality and fits great."

Carrie D. (5/5)

Q&A