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Imogen Lilac Maxi Dress

Imogen Lilac Maxi Dress

Regular price $89.99 AUD
Regular price Sale price $89.99 AUD
Size
SIZE GUIDE

4 x $22.50 payments with

This product is eligible for FREE SHIPPING
🇦🇺 Shipped Locally from Brisbane, Australia

As Seen On You

RUNS SMALL

TRUE TO SIZE

RUNS LARGE

DESCRIPTION

Lilac Strapless Mesh Maxi Dress 

How to Style:

Make a sweeping entrance in our Imogen Lilac Maxi Dress! With its elegant mesh overlay and figure-hugging silhouette, this dress is perfect for formal events or evenings out. Style this light purple maxi dress with statement earrings and high heels for a glamorous look that’s sure to turn heads.

Features:

  1. Maxi length
  2. Mesh outer
  3. Gel grip on inner bust
  4. Fully lined
  5. Gathered details at waist
  6. Pull on style
  7. Lots of stretch
  8. Lightweight material
  9. Babylock hem
SIZE & FIT

A size AU 8 / US 4 measures 122cm / 48" in length at sideseam
Standard fit
Studio model wears a size AU 6 / US 2

Model Information

Model Tamara

Tamara

Height: 179cm / 5'9"

Bust: 82cm / 32"

Waist: 66cm / 26"

Hips: 95cm / 37"

Models usual size: AU 6 / US 2

Model Ysabella

Ysabella

@ysabellabottani

Height: 167cm

Bust: 71cm / 28"

Waist: 68cm / 26.5"

Hips: 91cm / 36"

Models usual size: AU 8 / US 4

FABRICATION

Body: 95% Polyamide 5% Spandex
Lining: 94% Polyester 6% Spandex
Cold hand wash only
Do not bleach
Do not soak
Do not rub
Do not iron
Do not dry clean
Made in a delicate fabric be careful of pulls
Please refer to fabric swatch image for most accurate colour

SHIPPING

Standard Shipping (1 - 6 working days)

  • Over $60 - FREE
  • Under $60 - $7.95

Express Shipping (1 - 3 working days)

  • Over $100 - FREE
  • Under $99.99 - $10.95

Check shipping cut off dates for UK, Europe and The Rest of the World here.

Check your estimated delivery day here.

All orders places before 4:30pm AEST with Australia Post Delivery are shipped same business day.

RETURNS & EXCHANGES

AU Returns & Refunds

Easy Returns & Refunds

  • Fast Processing: Returns processed within 1–2 business days (up to 5 during peak periods)
  • Store Credit or Exchange: FREE return shipping (within 30 days of delivery)
  • Full Refund: $8.99 postage fee deducted (within 14 days of delivery)
  • Return Conditions: Items must be unworn, unwashed, undamaged, and have all tags attached. Shoes must be in the original box
  • Non-Returnable Items: Piercing jewellery, beauty products, face masks, intimates, final outlet sale items, gift cards, and swimwear without the hygiene sticker attached (unless faulty)

View Full AU Returns Policy

SUPPLIER

supplier-photo

D&J Industries (Hong Kong) Co., Ltd

This product has been made by the following factory:

D&J Industries (Hong Kong) Co., Ltd
Guangzhou, Guangdong Province, China

Factory Audited: Yes

Worked with BB for: 2 years

Number of workers: 44

View full details

Get The Look

Imogen Lilac Maxi Dress

Regular price $89.99 AUD
Regular price Sale price $89.99 AUD
AU 12

Overall rating: 4.936 / 5 from 125 reviews.

AI Generated Review Summary

The Imogen Lilac Maxi Dress is celebrated for its flattering fit, stunning appearance, and high-quality material. Customers appreciate its perfect length, stretchy and comfortable fabric, and the confidence it instills. The elegant design makes it ideal for formal events or evening outings.

Summary topics

  • Confidence: 5%
  • Stretch: 7%
  • Material Comfort: 10%
  • Appearance: 8%
  • Product Quality: 10%

Review topics: ["size","fit","looks","colour","length","quality","fabric","dress","material","feel","stretch","stickers","pattern","event","number","compliments"].

Review highlights

  • "the colors, fit, and quality are amazing."Miaraha H.
  • "Really happy with this purchase, fits well and looks great on."Suzanne K.
  • "Loved the colours when I first saw this dress and it is so comfy perfect length as well!"Charli H.

Reviews

Great quality, highly recommended

"Incredible service, arrived quickly to a remote town. Outside of Darwin. Fits well and looks great."

Sarah B. (5/5)

Beautiful dress

"So cute and absolutely flattering"

Ezara P. (5/5)

Beautiful maxi gown

"I bought this dress in size Medium for my 17 year old daughter, who is 5'9 and about 145 lbs. I bought it for her to wear to a pre-wedding dinner in California, but this dress is so versatile, it is perfect for any occasion. Its comfortable, strapless and the length is perfect (ankle length). The pink with floral print is very pretty and doesnt make her look washed out."

Kerry P. (5/5)

Gorg

"Loved this dress, such good material and came so quick! Loved the little note that came with as well, felt like there was effort put into the packaging💖"

Ella M. (5/5)

Love it

"Love it"

Kylie D. (5/5)

Love!

"Super flattering, I sized down and it fit me perfect. (Usually an 8, bought a 6). Super cute and doesn’t fall down at all."

Jaimee T. (5/5)

"Love the dress the top strap needs thicker to hold on abit loose thin sticker"

Paula (4/5)

Loved the colours and design

"Loved the colours and design"

georgia c. (4/5)

I love this dress!

"I wanted it so badly because the colors are stunning and everything and it did not disappoint. I can’t wait to wear it at the beach and stuff!"

Kaitlin S. (5/5)

"Same and love it"

Paula (5/5)

Q&A